The Content Hub helps you make content that answer engines cite. It also helps you analyze the content that you already have.

​
Write content

Use these guides in this sequence:
  1. Start from the data.
  2. Make a brief from the query fanouts.
  3. Generate the article.
  4. Edit the article.
  5. Publish the content.

​
Analyze content

The Content Analyzer examines a page against the questions that your buyers ask. It also examines these items:

​
The test for each page

One test applies to all of this section: can one paragraph of the page answer the question alone? Engines lift passages from pages. If a page has no passage that an engine can lift, the engine does not cite it. This is true even when the page is easy to read.