What changes
The Content Analyzer measures an article against one scenario. The scenario is one question, and the analyzer measures how well the article answers it. The Content Analyzer measures a landing page against all the topics of your brand at the same time. It does not use one scenario. This agrees with how a landing page gets citations. The page does not answer one question well. Answer engines find the page across the full range of questions that buyers ask. Thus, the report starts with Topic reach: can AI find this page for the questions that it gets? The report does not start with the fit to one prompt.What you get
The report has these parts:- Topic reach. How well a retriever finds this page across the questions that people ask AI about your topics. This part also shows the vocabulary of that demand.
- Quotable structure. Whether the structure of the page lets an answer engine lift a passage. Marketing pages frequently fail here. They have strong claims, but no passage that an engine can quote.
- Copy vs. page furniture. How much of the page is real prose, compared with navigation, banners, and boilerplate. A page with 12% prose gives a model little material, even when that 12% is good.
- What it could support. A headline figure. It shows how much of the current AI text about your topics this page could support.
How to read the result
Do not ask “what score did the page get?” Ask “which of the three parts is weak?” Each weak part needs a different type of work:- Weak topic reach is a content problem. The page is about a subject that is different from the questions of the buyers.
- Weak quotable structure is a format problem. The page has the substance, but it has no passage that an engine can lift.
- Weak copy vs. furniture is a design problem. Most of the page is chrome.