The Genezio connector puts the numbers of your brand into Looker Studio. You can then show your AI visibility next to your search, traffic and sales data, in one report. The connector reads the Genezio API. It gives the same numbers as the dashboard. Each time that a chart of the report opens, the connector reads the newest data.

What you need

  • A Genezio user that can open the brand.
  • A Google account that can open Looker Studio.
  • An owner of your Genezio account who turns on Looker Studio for the brand.
You do not need an API key, and your plan does not need API access. You sign in to Genezio from Looker Studio, and Looker Studio then reads the brands that your user can open.

Turn on Looker Studio

An owner of the account does this for each brand that Looker Studio must read:
  1. In Genezio, open Settings > Integrations for the brand.
  2. In Export your data, find Looker Studio and select Turn on.
Looker Studio can then read this brand only. To add a different brand, do these steps again in the settings of that brand. Each person of the account can then connect Looker Studio. A person reads only the brands where an owner turned it on, and only those that the person can open in Genezio. The connections that exist get the change at their next request.

Connect Looker Studio

  1. In Genezio, open Settings > Integrations for the brand.
  2. In Export your data, find Looker Studio and select Set up.
  3. Select Open Looker Studio. Looker Studio opens the Genezio connector.
  4. Select Authorize. Google asks you to let the connector send requests to Genezio.
  5. Select Authorize for Genezio. Sign in to Genezio, select the account, and select Allow access.
  6. Select the brand and a report. The settings of the report then show.
  7. Select Connect, and then select Create report.
The connection can only read data. It cannot change your brands, your topics or your account.
To stop your access, remove the data source in Looker Studio. When an owner selects Turn off for a brand, the reports of that brand stop. The other brands keep their reports. A connection that is not used for 30 days also stops, and Looker Studio then asks you to connect again.

The reports

Each data source gives one report of one brand. To use more reports in the same Looker Studio report, add one data source for each report. A report with no date gives the totals of the date range of the chart.

The settings of a report

A report editor can change the brand, the period and the filters in the report. To let them do this, open the data source and turn on the option of each setting that allows a change in reports.

How to read the numbers

A rate goes from 0% to 100%. The visibility, the recommendation, the share of voice and the pass rate are rates. Looker Studio shows 0.57 as 57%. The value of a day reads more than one day. The visibility of a day reads the newest answers until the confidence interval is narrow enough. Refer to the visibility reports. A rate takes the average, and a count takes the sum. Looker Studio thus shows the average rate of the days of a chart and the total of the counts. For the rate of a month, set Period to Month. Use the brand type as a color. The field Brand type has the value Your brand or Competitor. Put it in Breakdown dimension to show your brand against the competitors. The change is real only when it is significant. The field Significant change is true when the confidence intervals of two periods do not overlap. Another change can be noise.

The limits

  • The date range of a chart can have at most 366 days. A longer range gives the newest 366 days.
  • Looker Studio can send 200 requests in one minute for each Genezio account. The connector keeps each answer for 10 minutes. Thus, a report with many charts sends few requests.
  • When the connection stops, the charts show an error. Open the data source, select Edit connection, and connect again.

Troubleshooting