Send to Geo is an action on most data surfaces of the Genezio dashboard that gives the current object to the Geo Assistant, with its full context. The object can be a topic, a scenario, a competitor, a citation, a SWOT entry, or a perception. Then you can ask more questions about that object. You do not have to explain again what you look at.

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Why Send to Geo exists

An investigation in the dashboard usually starts when you see something on a chart or in a drawer. Before Send to Geo, these were the steps to ask a question:
  1. Find something interesting on a chart.
  2. Open the Geo Assistant.
  3. Describe again, in words, what you look at.
  4. Hope that Geo finds the correct data.
Send to Geo changes these steps into one click. The assistant gets the exact object that you looked at: that competitor, that scenario, or that citation source. Then you can ask immediately:
  • “why is this happening?”
  • “what should I do about it?”
  • “compare this to last month”
  • “show me the conversations behind this number”
Thus, the time from an observation on a chart to a decision becomes shorter.

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Where Send to Geo is available

The action is on almost each important surface of the dashboard: Look for the Send to Geo action on each important object on the screen.

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What occurs when you send an object

1

Click Send to Geo

Click Send to Geo on the object. Geo opens, or moves to the front, with the object attached as context.
2

Read the confirmation

Read what Geo received. For example: “I’m looking at the CRM for startups topic for the last 30 days.”
3

Ask your question

Type your question. Geo uses that object for its answer.
The attached context stays with the conversation. You can ask many questions about the same object, and you do not have to attach it again.

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Typical Send to Geo workflows

Find the cause of a drop. On the Overview, your recommendation rate drops on ChatGPT. Click Send to Geo on the chart and ask “what’s behind this drop?”. Geo gets the conversations behind the data and explains the drop. Counter a competitor. In the competitor details drawer, click Send to Geo. Ask “what are their top three strengths in SWOT, and how do I counter them?”. After Geo answers, you can ask it to “draft a brief that addresses the top strength.” Audit a citation source. In the Citations view, send a domain to Geo. Ask “what does this source say about us versus competitors?”. Geo makes a summary of the perceptions from the conversations that cite the domain. Explain a scenario. In the scenario drawer, send a scenario. Ask “which LLM performs worst on this and why?”. Geo compares the conversations across the answer engines.